Optimize and control the access to all your communication supports
- Objectives and challenges
Historically, the companies’ communication was mainly based on the iconographic resources and on the marketing and corporate documentation, since the only access we had to the audiovisual area was limited to a few institutional and advertising films. However, with the emergence of Internet and, more recently, of the video sharing websites, the companies’ video production has rocketed, often leaving the video library managers with tons of tapes that could hardly be used. Simultaneously, the demand in video resources and, more generally, in multimedia resources has intensified for both internal and external use. Even more recently, the emergence of high definition systems brings a new difficulty with the multiplication of editing and post-production digital formats.Our intervention
Since the managing teams in the Communication field all have very different structures and methods, Opsomai offers adapted solutions to each company’s process: internally-managed media library, externally-managed media library, multiplicity of editing and post-production providers, subsidiary management, structure of the Communication Managing Team defined via media or via jobs … Plus, Opsomai can offer global solutions thanks to the unified management of all the company’s media and thanks to the Opsis Media software, while using professional tools for each media: online de-rushing for videos, contact samples for the photos, browsing and page extraction module for marketing and corporate documents… Finally, thanks to Opsis Media’s amazing flexibility, we guarantee that we will provide our customers with: the respect of their graphic standards, access licenses to all the information in force in their company, the IT managing department’s security norms and technologic choices, whether we deal with solutions hosted by Opsomai or with solutions integrated to the customer’s infrastructures.Résults
The companies’ sector is nowadays Opsomai’s most dynamic field of activity, with an evolution focused on the unified management of all the media. Our Opsis Media platforms generally start by answering the communication managing team’s direct needs in terms of safeguard and diffusion of the information towards the company’s different fields. Then, these platforms tend to evolve slowly to reach a better fluidity of information, thanks to the access to media resources internally and externally, for instance when it comes to websites dedicated to the press.